Brand
Zorinto brand assets.
Logos, colours, typefaces and the brand guidelines, ready to download. Please follow the guidelines when you use them.
Logo
The logo is one locked unit: the Particle Mark, the wordmark and the orange Spark on the final O. Each form comes with the ® symbol and without it. Use the ® version at 160 px wide or more; below that the symbol cannot be read, so use the standard version.




Don't recolour the Spark, skew, rotate or stretch the logo, re-typeset the wordmark, or add shadows, glows or strokes. Keep clear space equal to the height of the letters on every side. Minimum width: 96 px on screen, 18 mm in print.
Particle Mark
The dot field on its own, for avatars, favicons, stickers and app icons. It is not part of the registered trade mark, so never add ® to it.
Also available: SVG using currentColor · PNG in Pulse. Favicons and a 1024 px avatar are in the ZIP.
Colour
Pulse and Carbon do the heavy lifting; the neutrals support them. A loose guide for any layout: 60% Carbon, 25% Bone and neutrals, 15% Pulse.
Primary accent, about 15% of a layout
Hex #E67A2C
RGB 230 · 122 · 44
CMYK 0 · 60 · 88 · 2
Pantone 1575 C
Text and ground, about 60%
Hex #0E0E0E
RGB 14 · 14 · 14
CMYK 0 · 0 · 0 · 95
Pantone Black 6 C
Warm off-white background
Hex #F4F1EC
RGB 244 · 241 · 236
CMYK 3 · 3 · 5 · 0
Neutral
Hex #B7B4AE
RGB 183 · 180 · 174
CMYK 27 · 23 · 26 · 4
Neutral, secondary text
Hex #6B6B6B
RGB 107 · 107 · 107
CMYK 0 · 0 · 0 · 75
Hover, pressed and depth states
Hex #B85A14
RGB 184 · 90 · 20
Tints and callout backgrounds
Hex #FBE3D0
RGB 251 · 227 · 208
Typography
All three typefaces are free under the SIL Open Font Licence.
Trade mark
ZORINTO® is a registered UK trade mark of Zorinto Ltd.
- Registration
- UK00004405762, word mark
- Owner
- Zorinto Ltd, company no. 15494238
- Class
- 42: software development, SaaS and PaaS, web design and hosting, IT consultancy and support, graphic and logo design
- Registered
- 16 October 2026, effective from 22 June 2026
- Territory
- United Kingdom and Isle of Man
Questions
For press, partnerships, asset requests or anything about the brand, email info@zorinto.com.